a revised edition of the bestselling classic

REENGINEERING THE CORPORATION

A MANIFESTO FOR BUSINESS REVOLUTION

Michael Hammer and James Champy

"Business reengineering does not sound revolutionary but it is. Mike Hammer and Jim Champy explain why and show how it is done and they do it crisply and cogently. If you want your business to survive you should read this book."
Charles Handy

"The best-written, most well-reasoned book since In Search of Excellence..."
Business Week

Already a business classic, this international bestseller has now been extensively revised and updated, with a new introduction for the new economy Hammer and Champy helped to create.

Reengineering The Corporation describes how the radical redesign of a company's processes, organization and culture can achieve a quantum leap in performance, helping corporations save millions more, raise their customer satisfaction still higher, and grow ever more nimble.

But if you think that reengineering was once enough, think again. In the 1990s, reengineering was implemented in the back office, the factory and the warehouse. For the new century it is being applied to the front office and the revenue-producing side of the business: product development, sales and marketing.

The new wave of reengineering is breaking down the walls that separate corporations from each other. Processes do not stop at corporate doorsteps. Product development, planning and many other processes are really inter-enterprise in nature: entailing work by both customer and supplier.

This new edition includes an entirely new set of case studies with a focus on three well-known companies - Duke Power, IBM and Deere - whose leadership positions at the end of the 1990s are due in no small part to their reeengineering programmes.

Dr Michael Hammer introduced the concept of reengineering in his seminal Harvard Business Review article 'Reengineering Work: Don't Automate, Obliterate.' He was named by Business Week as one of the four pre-eminent management thinkers of the 1990s and, by Time, as one of America's twenty-five most influential idividuals. James Champy is a leading practitioner of reeengineering and chairman of Perot systems consulting practice.